Branding Campaign - Fruit Infused Cuisine
School Project - Made up name for restaurant with fruit inspired cuisine. "Priela's" is a created name intended for a trendy fruit infused cuisine restaurant. Priela is of Hebrew origin meaning "Fruit of God" Targeted for high to middle class demographic. Branding designs include collateral, menu, and gift or take home box for dessert delicacies (cookies, gourmet cupcake, muffin or chocolates).
"Priela's" is a created name intended for a trendy fruit infused cuisine restaurant.
Priela is of Hebrew origin meaning "Fruit of God"
Targeted for high to middle class demographic.
Priela is of Hebrew origin meaning "Fruit of God"
Targeted for high to middle class demographic.
Collateral
Letterhead, Envelope, Business Card
Dessert Menu Mock-up
Linen covered board wrapped with the Priela's brand as if a "gift"
Actual menu sheet is designed to be removeable for gourmet desserts of the day.
Menu Board Close-up
Custom gift or take home box.
Inspired for specialty cupcakes, muffins, chocolates, cookies or delicacies.
Interchangeable verb or adjective (Enjoy, Savor, Adore,Taste)
Custom die cut with curves like that of fruit
Staple of the Priela's brand
Name on top inside meant to be subtle
